1500 Word MTU

Pluck spammed me about their new events/hangouts-like functionality.

Hello Paul,

Can you do this today?

Hold a live event, on your website or Facebook page. Invite an executive, topical expert or celebrity to host it. Let hundreds of thousands of your fans not only follow the event, but participate with comments, questions and photo and video uploads. Manage your event’s tone, pace and energy by choosing the content your fans see. Compel them to spend an average of 40 minutes on your website or Facebook page.

How about this?

Enhance a virtual or in-person event with a dynamic social wall experience. Collect, curate and display related social media content directly on your website. Moderate fan content – comments, questions, photos, videos, tweets, Facebook posts – so that it best represents your brand. Add your own original content or editorial commentary. Create a complete, highly visual story around a particular topic or event.

Creating a Real-time Experience is about starting a conversation, not joining it. It’s about listening and engaging. Real-time Experiences are about collaborative content, and leveraging unique audience consumption opportunities on your owned media.

Pluck’s CoveritLive Real-time Engagement Platform gives you everything you need to design and produce highly interactive real-time experiences. More than 1,500 leading brands, retailers and publishers like Subway, EA, Jeep, Ford and Anthropologie have created real-time experiences with CoveritLive. They have connected with their fans – and generated new ones – through Live Blogs, Q&A Sessions, Social Walls, Second Screen Experiences, Featured Galleries and Facebook Chats.

For digital marketers seeking customer and shopper engagement, real-time experiences are highly differentiated and very sticky. CoveritLive routinely supports events with hundreds of thousands of attendees, who on average are engaged for 40 minutes.

And here’s the best part. You can download CoveritLive and run trial events of your own at no cost. What are you waiting for?

#googplus

Great read. I'd also recommend listening to the latest "This American Life" which discusses how your destiny is predicted by where you live. The details on the creation of the fair housing act and riots in the 60s were especially eye opening.

And all of this is especially apropos with the recent Thanksgiving holiday.

Originally shared by Ade Oshineye

"There’s an old saying: ‘with great power comes great responsibility’. There’s a degree to which it’s true, and it certainly seems that the current lot of powerful people are thoroughly irresponsible. I’d like to add another – though it’s deeply wishful thinking. With great privilege should come great humility. Those of us who are privileged – like me, and like Boris – should be able to find that humility. To know that we really don’t know what it’s like to live without our privilege. We can try to imagine – but we’ll never really succeed. And we should know that we’ll never really succeed – and be far, far more willing to listen properly to those who do know it. Most of all, though, we should know when not to talk as though we had all the answers. We should know when to shut up."

http://www.newstatesman.com/politics/2013/11/boris-johnson-and-invisible-prison-privilege

#gplus