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It makes me sad when journalists basically state that "Google sells your information".

That said -- there was some interesting discussion in this piece, especially the question "when does targeting become discrimination?". I'd like to think that our algorithms are better than that. However advertisers will often choose their audience based on demographic data that may not actually work...


http://www.npr.org/2012/02/22/147189154/how-companies-are-defining-your-worth-online